Hi, I’m Joulian, the founder of SAABOON. In 2012, I started making soap in my kitchen to help with my own skin sensitivities and to create something gentle, natural, and entirely plant-based. What began as a simple experiment grew into SAABOON—a Canadian skincare brand built on ethical values, quality ingredients, and handcrafted care.

From the very beginning, I’ve crafted every product myself—from soap made using the traditional cold-process method to balms, oils, and other skincare essentials—always in small batches to ensure consistency and attention to detail. As a one-person business, I handle everything from making products to packing orders and photography. SAABOON is more than my work—it’s a reflection of care, purpose, and the belief that from small beginnings, something meaningful can grow.

The answer is very simple, with handmade soap, you get exactly that – soap. Commercial soap are not always true forms of soap – they are often detergents. Detergents are petroleum-based products, filled with synthetic, harsh chemicals that will leave your skin feeling dry, itchy, and irritated.

Whereas with commercial soap the ingredients consists of animal fats and other chemicals that will often leave your skin irritated, my handmade soap are made with all-natural vegetable and fruit oils that not only clean, but leave your skin nourished and moisturized.